
What is Permut?
Permut is an intelligent growth platform that empowers businesses to build, deploy, and scale custom AI agents—designed not just to talk to customers, but to *understand*, *respond*, and *drive measurable outcomes*. Whether via WhatsApp, SMS, voice calls, or embedded web chat, Permut's agents initiate meaningful conversations, gather high-fidelity feedback in real time, and turn every interaction into a growth signal. Built for agility and depth, it helps brands strengthen loyalty, reduce churn risk, surface unmet needs, and accelerate revenue—all without overloading teams. Trusted across retail, e-commerce, travel, hospitality, health & wellness, and entertainment, Permut combines multimodal AI models, proprietary domain knowledge, and enterprise-grade security to deliver agents that evolve with your business—not just repeat scripts.
How to use Permut?
Getting started with Permut takes minutes—not months. Follow these four intuitive steps: 01. Build your agent — Define its personality (tone, voice, brand guidelines), train it on your product knowledge, policies, and FAQs. 02. Connect your ecosystem — Sync CRM, POS, support tickets, and behavioral data to give your agent full context—and make every reply feel human and relevant. 03. Launch with purpose — Set campaign goals (e.g., “recover at-risk buyers,” “boost post-purchase NPS,” “gather VoC before renewal”), then target segments by behavior, lifecycle stage, or intent. 04. Act on insight—immediately — Watch conversations unfold in real time, explore trends through dynamic filters, and trigger next-step actions (e.g., alert sales, update CRM, send a discount) directly from the dashboard.