FAQ from Neuwo
What is Neuwo?
Neuwo is an AI-powered service focused on advanced content classification and ensuring brand safety. It utilizes innovative technology to enhance user experience and deliver impactful contextual advertising. Neuwo's contextual targeting capabilities enrich data with meta tags and relevant content, conforming to IAB taxonomy standards.
How to use Neuwo?
To utilize Neuwo, digital publishers and asset managers can integrate its AI tools for effective content classification and tagging. This integration streamlines content analysis and monetization. Neuwo's system automatically detects new tags, enabling users to maximize their content's potential. Additionally, it offers accurate brand safety classifications, empowering advertisers to select specific categories or IAB classifications. The platform's functionality does not depend on third-party cookies, thus improving the effectiveness of context-based advertising.
How does Neuwo enhance the reader experience?
Neuwo establishes a semantic comprehension of content, allowing media owners to optimize their content inventory better. It offers recommendations for related articles, which enhances the reader's experience and fosters customer retention.
How does Neuwo add value to digital properties?
Neuwo AI significantly enhances the value of leading digital media properties by improving reader engagement and delivering non-disruptive advertising. This is achieved through intelligent content tagging and classification.
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